IT Products Awards

The IT Products Awards is a competition where beauty suppliers and manufacturers introduce their latest novelties. These new products benefit from our professionals members’ expertise in skincare and makeup innovation. Gathered in committees, experts test and evaluate all the products presented in the competition to bestow an IT PRODUCT award to the most innovative.

Exhibitors have been invited to submit 1 to 3 of their novelties to international experts to assess their innovative character and select the IT PRODUCTS, MakeUp in Shanghai IT innovation awards.

We would like to thank the following exhibitors who participated in this challenge:
1. BRIVAPLAST GROUP /INCOSPAC
2. DONGGUAN FAY COSMETIC BRUSHES CO.,LTD
3. ESSENTIA BEAUTY
4. EVERFAVOR COSMETICS TECHNOLOGY (GUANGDONG) CO., LTD
5. GEKA GMBH

6. GUANGZHOU COLORITE COSMETIC LTD
7. LEE SHIN BIO-TECH COSMETICS (SHANGHAI) CO.,LTD
8. MYC PACKAGING INNOVATION
9. NIHON KOLMAR CO., LTD
10. SHENZHEN SENLARRY PACKAGING CO.,LTD

On May 12th, 8 experts and members of the MakeUp in IT PRODUCTS 2021 selection committee studied 40 innovations. Thanks to their extensive knowledge of the cosmetics industry, on all stages of the innovation value chain, they debated and evaluated the innovative aspect of these products.

Florence Bernardin: founder of Asia Cosme Lab, expert in Asian cosmetics, she analyzes with her team all aspects of products in the most dynamic markets to determine trends, innovations, evolutions and others.

Aurélie Banco: founder of CO-LAB-ORA, a collaborative and ethical cosmetic laboratory. She has 15 years of expertise in cosmetics subcontracting and formulation laboratories of major brands.

Audrey Ducardonnet: independent and texture expert, she analyzes the markets to find the best match between formula and trends.

Serge German: director of the European School of Packaging (ESPEAC) represented by Martial Touzé, packaging manager for major cosmetic brands and teacher at ESPEAC.

Charles-Emmanuel Gounod: cumulates more than 40 years of experience in international B2B trade in the beauty and cosmetics sector, within multinational organizations and family businesses.

Jean-Louis Mathiez: Expert in packaging, creator of the Cinqpats agency, he leaded many innovative projects in the cosmetics sector and has worked for more than twenty years with major brands.

Luisa Oliva: has been collaborating for more than 20 years with companies to create formulas. She also teaches in master’s degrees and professional trainings in cosmetic chemistry and all aspects of cosmetic product development.

Dany Sanz: creator in 1984 of the brand, Make Up for Ever, acquired in 1999 by LVMH, she remained at Make Up For Ever for eighteen years as artistic director. Since 2017, she has been involved in consulting assignments in the development of concepts, tools, and product formulation.